The Celli Group restarts the exhibition activities starting from an event of absolute importance: the Host 2021 fair. Now in its 42nd edition, it represents one of the most important events in the water tech field on a global scale, already well attended by the Italian industry.
Among the values and actions promoted this year, green solutions to foster the sustainable development of businesses and companies take on a leading role, pushing entrepreneurs and consumers to be protagonists of the change in daily consumption outside the home. With its increasingly digital and connected water and beverage dispensing systems, the Celli Group will focus on overcoming the use of single-use plastic by the beverage industry, and on a more sustainable consumption model: the refill.
Sustainability and digitalization in perfect synergy with each other, give life to interactive 'smart' products inspired by the logic of the refill of one's own bottle or container. Consumers and managers of bars and restaurants are ready to make a difference and to make this evolution. The future is beyond the bottle.

To share the latest updates on the Group and all the news from the world of beverage dispensing, we have scheduled a rich series of phygital events, which will be possible to follow live from our stand and on the social channels of the Celli Group (Facebook, Youtube and LinkedIn) and Acqua Alma (Facebook and Instagram). New, smarter and more connected products for the supply of water, beer and cocktails, new technologies for the hygiene and safety of beverage dispensing, and the latest trends in the beverage sector.

Here are all the phygital appointments of the Celli Group at the Ecomondo 2021 fair:

The opening of the stand on Friday 22 October at 3.30 pm will be inaugurated by Mauro Gallavotti, CEO of the Celli Group, with an update on the Celli Group and the beverage dispensing business.

Followed on Saturday 23 October at 11:30 am Daniele Agosto, Product Marketing & Group Customer Service Director, and at 3:30 pm Adalberto Pizzi, CEO Celli Asset Management, presenting respectively all the news in the world of beer and the new business area of the Celli Group: Celli Asset Management. Sunday 24 October at 11:30 am space for the sustainability of drinking water with an intervention by Mauro Gallavotti, while in the afternoon, at 3:30 pm, Daniele Ceccarini, Group Technical Director, and Daniele Agosto, will talk to us about hygiene and safety in beverage dispensing. Finally, the appointments on Monday 25 October will be dedicated to the digitization of beverage dispensing solutions, at 11:30 am by Cesare Schiatti, Digital Solution Business Manager, and to the highly anticipated presentation of the new Evo range, the new reference point. for the water supply, 3.30 pm by Daniele Agosto.

Also, a daily appointment with the revolution in the art of cocktails: every day at 5:45 pm at our stand and live on the social channels of the Celli Group, we will talk about the new digital Cocktail Machine system, the solution capable of preparing exceptional alcoholic and non-alcoholic cocktails in just a few seconds. Seeing is believing!

We are waiting for you in hall 13 - booth G23 / H14 and on the Groups and Acqua Alma social media channels.

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